Plug into the Retail IT Network!

Retail companies have embraced technology like never before. Despite the obvious downturn in the economy, retailers are forging ahead on technology projects, which save them money, grow the top line, enhance the shopper experience, and provide outstanding opportunities to gain control of the business. If you have great products or services of use to these customer-facing businesses, you'll want to establish a personal relationship with the chief information officers and other IT leaders who manage retail IT shops.

Retail CIOs want to meet you. They're open to new ideas, pride themselves on being well-informed, and seek out opportunities that can put their companies ahead. They're interested in providing feedback that can help you develop more effective products and services.

This is a remarkably small group. While retail is a multi-trillion dollar industry, the people who run IT operations are on a first-name basis with one another. With only about 300 prominent companies in the retail industry, you can afford to focus solely on the top two or three technology leaders at each company. By connecting in person with the people who make decisions, you can increase buzz and speed the sales cycle.


Cathy Hotka & Associates

5011 44th Street, NW    |    Washington, DC 20016    |   phone 202-549-3954    |   fax 760-491-2843    |   cathy@cathyhotka.com